The price isn’t right

Before I start, I should say that I love football. I’ve been besotted since my dad first took me to a game as a child. The game has at times occupied my life. It’s been a family connection and an opening conversation starter at every party I’ve been to as well.

I’m fortunate enough to live about a 20 minute drive from a number of football clubs. I’m primarily a Huddersfield Town fan, but I really like the idea of going to watch some local teams and would like to just go the football as a neutral on occasion.

Firstly, it’s important to say that not one of these clubs is in the Premier League, and secondly there isn’t one that’s even close to being sold out week in week out.

Further to this not one of these clubs has a reputation for exciting football, or even any recent successes that would suggest an increased demand for tickets.

So, why on earth does it cost a minimum of £20 to watch these teams? In some cases, why does it cost considerably more than £30 to watch?

I cannot think of a single good reason why football, at a lower level costs so much. I understand that football clubs want the guaranteed season ticket money, but even that doesn’t reduce the match day cost considerably.

Football clubs are now completely relying on fans who don’t think they’re a proper fan unless they go to every game regardless of the price.

Football is becoming a cost I can just about afford on rare occasions, but certainly not one I can ever truly justify.

Personally the football match day experience wasn’t about the football on offer. It was about spending time with my dad, and latterly my brother too. We’d go to the game, talk absolute rot for 90 minutes, get acid reflex from a slop pie, and then continue talking nonsense on the walk home.

Nowadays, we can’t all afford to go together as it would cost more than £60 to watch a game, and it’s a price that none of us are too happy to pay.

I’ll always miss that experience, and that time with my family, but unless football prices change we’ll have to continue to talk over the TV.

Now this isn’t a new problem, as prices have been creeping up for years, but now I’m officially done. I won’t pay a penny to watch football until prices are affordable for everyone.

Those days in the stands of various grounds up and down the country with my dad are some of my fondest memories with him. It’s sad that they won’t continue or that many others will miss out on similar experiences with their family.

Whether or not things will ever change, I don’t know, but as much as I’ll miss live football, it’s a price I’m not willing to pay.


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